Our story is rooted in the need to enjoy fiber foods daily and not worry about the lack of it due to the short shelf-life of most fiber foods.
Then secondly is the need to manage our health to prolong longevity. Since inclusion of fiber-rich foods aids gut health and overall wellness, we place granola in the spotlight as the touch-bearer to longevity
Our logo quote says, wellness starts here because eating fibre-dense foods is not the end in itself. There is a broad spectrum of what contributes to longevity and if you care enough to start with taking interest in your gut health then we will walk you through others as well...visually. Yes, visually. We tell stories, we create stories and we are all about physiology literacy. How your body works is something you should know. You should also know how your body reacts to foreign bodies and how your body interacts with the food you eat. So we animate it.
We hope that the knowledge of your gut health's contribution to your wellness would make you take the right choices towards longevity. We need you here to change our world for the better.

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